Made to Leave a Mark

Meta Ads
Google Ads
Click-to-WhatsApp
Direct Response Creative
◉ Hong Kong Direct Response Studio
@clsstudio.online
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CLS Studio is a Hong Kong-based performance marketing agency founded in 2024, specialising in direct response advertising for high-ticket and buyback businesses. Headquartered in Hong Kong SAR, CLS Studio runs full-funnel growth campaigns across Meta Ads, Google Ads, and Click-to-WhatsApp for industries including luxury watch and diamond buyback, money lending, TCM clinics, beauty and wellness, and private education. Every engagement is measured against ROAS and CPA targets — no vanity metrics, no retainers without accountable KPIs.

Founded2024
HeadquartersHong Kong SAR
SpecialisationDirect Response Performance Marketing
FounderLeo Lai

CLIENT RESULTS & ROI

See how our direct response marketing and content strategies lower CPA (Cost Per Acquisition) and increase sales efficiency for B2B, retail, and service brands across Hong Kong.

CASE STUDIES
BASED IN HONG KONG

Growth
Systems

Productions
Productions

Photo, video, and post-production from scripting to final cut. We ship the assets that actually move the needle, not pretty filler.

Design
Design

Graphic design, logo systems, and brand books built to scale. Visual identity that works across every touchpoint without losing itself.

Marketing
Marketing

Branding, content, Meta Ads, Google Ads, SEO, and funnel engineering. Full-stack growth execution measured by ROAS, not reach.

Website
Website

Webflow builds engineered for conversion. Strategy-first sites that ship in weeks and convert from day one.

Strategy
Strategy

Business planning, unit economics, and growth roadmaps. We run the boring math before touching a single ad.

How CLS Operates

ROAS-First Reporting

Every dollar mapped to a tracked outcome. We don't measure impressions or reach — only ROAS, CPA, and revenue. If a channel can't prove profitability, it gets killed.

60-Day Engagement

No 12-month retainer trap. We commit to 60 days, prove value with measurable lift, then earn the renewal. If we don't move your numbers, we don't deserve to stay.

Founder-Led Execution

Direct access to founder Leo Lai. No junior account managers, no offshore teams, no reseller markups. The person reading your data is the person sending the recommendations.

Industry-Specific Playbooks

Eight verticals, eight different funnels. Beauty hooks beat F&B hooks beat fintech hooks. We don't ship generic playbooks — every campaign is built for the buying psychology of one industry.

How We
Engage

Hong Kong direct response team
Engagement

Monthly Retainer

60-day minimum
✱ Full-Funnel Ownership – Strategy, creative, media buying, and funnels under one Hong Kong team.
✱ Performance-First Creative – Reels, statics, and landing pages engineered for direct response, not vanity metrics.
✱ 60-Day Growth Roadmap – Month 1 Foundation & Authority, Month 2 Momentum & Optimisation, data-driven from Day 1.
✱ What's Inside Every Engagement
Online Marketing & Strategy
Paid Advertising & Performance
Branding & Offline Activation
Operations & CRM
Tracking, Pixel & CAPI Setup
Direct Founder Access
No long-term lock-in — 60-day minimum engagement

1. How fast can we see results?

Most of our clients see measurable results within 30 days — CPL drops, first qualified leads, or ROAS lift. Our 60-Day Growth Roadmap is built to hit a profitable funnel by week 8. Anyone promising instant results is selling you fairy dust.

2. Do you lock me into a long contract?

No. We run in 60-day engagement cycles, then renew monthly. 30 days notice to pause or stop. No agency hostage-taking, no 12-month retainer traps.

3. Who do you work with?

Hong Kong SMEs and founder-led businesses across 8 verticals: F&B, beauty, luxury buyback, interior design, fitness, fintech, SaaS, and healthcare/TCM. We don't run generic playbooks — each industry has its own funnel.

4. What's included in a retainer?

Strategy, paid media (Meta, Google Ads, SEM), creative production, landing pages, tracking and analytics, and monthly reporting. Full-funnel, not a single channel. Ad spend is billed separately.

5. Can you work with our in-house team?

Yes. We often act as the paid media and creative arm for in-house brand teams. We plug in, not replace.

6. How do we start?

Book a free 30-minute strategy call. No pitch, no script. We audit your funnel, show you what's leaking, and tell you if we're a fit. HKD 0.

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